Ronnie Apteker Famous Quotes
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Don't take yourself too seriously - learn to laugh.
Entrepreneurs need to be positive. Always. Entrepreneurs need to be brave, often. And lastly, entrepreneurs need to be obsessed.
There is reason to smile and celebrate when you win, but when you struggle, that is about laughter. That is the pathos that is rooted in all comedy. And business is full of pain and hardship and with that, laughter and release.
Today, where you come from seems less and less important, as globalization is the new order. I prefer the old world.
What is it about business that makes us laugh - when things go wrong, which they do all the time (why, I still wish I knew) then we need to laugh.
Business, like life, is funny. We all go through difficult times, and we all have to face curve balls and challenges, each and every week. And we need to laugh when things are funny.
When someone stands you up for a meeting, sure, you have the right to be disappointed, and perhaps even angry. But you can't take it personally - they probably do it to everyone.
I did apply to get a job, many times, but no one ever hired me. I think my hyperactive nature didn't score me any points, and I remember when I went for interviews, I would ask all the questions - this probably confused the people who were hiring.
Creating art (music, books, films, etc.) can be beautiful and liberating, but trying to sell art, well, that is the movie business. There are few winners, and lots and lots of losers.
As all entrepreneurs will say, "surround yourself with good people". That is the hardest thing : finding good people.
When things go right (and they go right a lot - you just got to keep trying) there is nothing to really laugh about.
I am tough minded, but not hard hearted.
The movie industry is brutal. It is dangerous. It is, for most, soul destroying.
There are differences in the businesses themselves, but the fundamentals are the same: give customers a good experience, charge them a reasonable price, listen to them, and treat them with respect.
Hire slowly and fire fast.
