Martin Sorrell Famous Quotes
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In our business, except in media buying, there are few economies of scale. Client perception of creative agencies is that the bigger they are, the worse they are.
I'm in a business where there's complete anarchy. You can't control it - you can only react to it. The control that people traditionally had over their message is gone. Look at Wikileaks: you have to approach everything you write on the basis it's going to be on the front page of the newspaper.
In an era of transparency, you can have innovation without branding, but you cannot have branding without innovation.
If you ask what keeps me up at night, it's the pressure in the system forcing us to do all sorts of things. Content, data and technology are forcing us to think about business in a very different way.
Marketing is an investment, not a cost.
It doesn't make much sense and it's nil premium. They're going to have co-CEOs ... which is a very uncomfortable structure.
The web attacks traditional ways of doing things and elites, and this is very uncomfortable for traditional businesses to deal with.
In the 19th century China dominated the manufacture of porcelain. Then European factories discovered a cheaper method of making pottery of equal quality, demolishing the Chinese industry the exact reverse of what is happening now. World economics have turned full circle.
In the rain-swept afternoon
my heart discovers
the tragedy of autumn
raining from the trees.