Wim Crouwel Famous Quotes
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This is what we've been waiting for: finally, an unprecedented critical analysis of the history of Dutch design. Mienke Simon Thomas's Dutch Design is a book to have and to read: an important and richly detailed study of the cultural, economical and social-political context of twentieth-century design in the Netherlands.
The grid is like the lines on a football field. You can play a great game in the grid or a lousy game. But the goal is to play a really fine game.
You're always a child of your time,
and you cannot step out of that.
Of course design is about problem solving, but I cannot resist adding
something personal.
Neutrality has its own aesthetics.
Helvetica was a real step from the 19th century typeface ... We were impressed by that because it was more neutral, and neutralism was a word that we loved. It should be neutral. It shouldn't have a meaning in itself. The meaning is in the content of the text and not in the typeface.
The meaning is in the content of the text and not in the typeface, and that is why we loved Helvetica very much.
Living with computers gives funny ideas.
