Robert D. Maurer Quotes

Kaizen and innovation are the two major strategies people use to create change. Where innovation demands shocking and radical reform, all kaizen asks is that you take small, comfortable steps toward improvement.

As you experience success in applying kaizen to clear goals like weight loss or career advancement, remember to hold onto its essence: an optimistic belief in our potential for continuous improvement.

All changes, even positive ones, are scary. Attempts to reach goals through radical or revolutionary means often fail because they heighten fear. But the small steps of kaizen disarm the brain's fear response, stimulating rational thought and creative play.