Jorgen Vig Knudstorp Famous Quotes
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What basically happens is that when a company becomes great, and I'm being a bit rude here, people think they're some kind of genius. So now we can move into all sorts of other businesses because the net bottom line is, it's because we're just geniuses. They become overconfident and expand too far.
I don't buy this premise that the number of minifigures needs to be an equal amount to be gender neutral. Nobody makes artistic products like that; nobody makes a movie and says there has to be equal numbers of men and women.
The Lego children and fans are highly engaged people, so they expect a high degree of interaction with us. If you go to YouTube ... we were told by Google last year that we are the second most-watched brand of all brands.
If there was no Lego in Billund, there will almost be no Billund ... Lego is Billund, and Billund is Lego.
I don't like stuff that can only go into one set; I want stuff that can be applied across sets. It's a more real Lego building experience. And, of course, it's the same from a manufacturing point of view. I want elements that are universal; that gives me the best economics and best utilisation of the mould.
I think it's becoming very acceptable for adults and teenagers to be playful lifelong. You know, it's very acceptable to be a video gamer and be 35 years old. It's acceptable to be a Lego adult fan and build amazing things, even though you're 40 or 25 years old.
