Email Marketing Quotes

Like Hansel and Gretel whose trail of breadcrumbs got eaten~ your customer may lose their way once they have left your website and they may never come back.
An email marketing list helps you remind your customers of who you and your business are. ~ Nina Montgomery

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Every study that's been done on email marketing has shown that increased frequency brings better results. If you're only emailing somebody once a month, they'll forget you. ~ Ian Brodie

Failure to nurture prospects is the number 1 reason digital marketing campaigns fail. ~ Stacey Kehoe

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Never check email first thing in the morning. Instead, complete your most important task before 11:00 A.M. to avoid using lunch or reading email as a postponement excuse. ~ Tim Ferriss

The Rock and Roll Hall of Fame is marketing. You've got a bunch of faceless people in a back room who trademark a name that sounds very official. Well, if you had thought of it first, you would have been the Rock and Roll Hall of Fame. ~ Paul Stanley

Later, I remember to tell Ben about the girl. "Seconds!" I say, but he is unmoved. "People always talk about email and phones and how they alienate us from one another, but these sorts of fears about technology have always been with us," he claims.

When electricity was first introduced to homes, there were letters to the newspapers about how it would undermine family togetherness. Now there would be no need to gather around a shared hearth, people fretted. In 1903, a famous psychologist worried that young people would lose their connection to dusk and its contemplative moments.

Hahaha!

(Except when was the last time I stood still because it was dusk?) ~ Jenny Offill

The art of marketing is largely the art of brand building. When something is not a brand, it will be probably be viewed as a commodity. ~ Philip Kotler

It was never a marketing tool. People say that, but I dress this way for the same reasons I did when I first started doing it. It still comes from a serious place inside of me. I get up in the morning, and I think I just look better a certain way I do my makeup. I want to shine, I want to glitter. I'm not getting up thinking, "Oh, this'll get 'em." And I'm not doing it to make a statement. I'm just doing it to look like Dolly - the Dolly that I know and the Dolly that you know. ~ Dolly Parton

1. Replace upstairs hall bathroom lightbulb.
2. Get online and research Ferragamo shoes, then email someone named Kell to see if he could convert Ferragamos into weapons.
3. Order a replacement coat for the one that was torn. (see closet for coat) Make sure it matches exactly.
4. Wash Cars.
5. Take out trash for Rosa
6. Most important, don't bitch. ~ Sherrilyn Kenyon

Think of it more as publishing instead of marketing.Be authentic as a publisher and create content that helps you connect to everyone else ... because they're already connected. ~ Mitch Joel

IDEO's Tom Kelley briefly mentions the practice of searching the fringes of consumer behavior in his book The Art of Innovation: Just as we often can't predict a product's success, companies can't always divine what feature or use will catch the public's imagination. For that reason, companies need to be in touch with what "quirky" uses consumers have thought up for their products, and be ready to restructure their marketing accordingly. ~ Heather Lefevre

Interruption Marketing was easy. Build a few ads, run them everywhere. Interruption Marketing was scalable. If you need more sales, buy more ads. Interruption Marketing was predictable. With experience, a mass marketer could tell how many dollars in revenue one more dollar in ad spending would generate. Interruption Marketing fit the command and control bias of big companies. It was totally controlled by the advertiser, with no weird side effects. ~ Seth Godin

We learned that a product doesn't sell just because you're trying to do good in the world. You still have to have a healthy distribution, a good marketing strategy, and price the product properly. ~ Ben Cohen

If you think about filmmaking as an entire spectrum, starting with the writer and ending with maybe the marketing department, the actor's contribution is a rather slender band. ~ William Mapother

That feeling of freedom, open highways of possibilities, has kind of been lost to materialism and marketing. ~ Sheryl Crow

Apps, email, and social are the three things Google does not control. ~ Jason Calacanis

Never forget that you only have one opportunity to make a first impression - with investors, with customers, with PR, and with marketing. ~ Natalie Massenet

No, my publisher has always done the marketing. ~ Jean M. Auel

When it comes to public relations, perception is reality. The reality is, the size, scope and strengths of the campaign must be directed towards a specific target audience in order for it to be effectively executed. ~ Germany Kent

So why was Kim Kardashian famous? Because she was very good at marketing herself, that was all - and today, that was enough. Corporations are now people and people are now products, known as "brands". At a time when the 1 percent was getting richer, the 99 percent was suddenly trying to Keep up with the Kardashians. ~ Nancy Jo Sales

Don't spend more than 10% of your marketing/PR budget on a trailer. Trailers have to be marketed, too. So, far too many authors wind up marketing their trailers instead of their books. ~ M.J. Rose

One good product is better than many fake goods. ~ Lailah Gifty Akita

I'm in the process of brainstorming with my marketing team and all that stuff, trying to come up with a concept for a late-night restaurant for people in Birmingham. ~ Ruben Studdard

Do everything in your power to make customers go confidently in the direction of their purchase intention. ~ Laura Busche

Crap was not a bad word. It was the shortened name of the marketing genius of the best known flush toilet, John Crapper. Really. ~ Faith Hunter

You have to start with the basic premise that you need to know what your competition is doing. ~ Guy Kawasaki

But then one time, you track down an email address and you're near a computer with Internet access so you don't have that nice cushion and you type what you're feeling and press send before you have a chance to talk yourself out of it. And then you wait, and wait, and wait, and nothing comes back, so all those things you thought were so important to say, really, they weren't. They weren't worth saying at all. ~ Gayle Forman

Why do some brands grow explosively when others (that could be thriving) die a lonely and forgettable death? ~ David Brier

Social media is like a virtual handshake when used by a professional advisor. ~ Peter Bowman

One of the people who most influenced me was Ben Shapiro, a marketing professor at the business school. He used to rant and rave and pound his fist: 'It's all about the customers!' And he was right. He was also right that, at that time, retailing was devoid of really talented people; he urged me to go in that direction. ~ Thomas G. Stemberg

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Even if the writer himself was a good person, and even if his book really was insightful, all books were ultimately marketed as status symbols, and all writers participated to some degree in this marketing. Presumably this was how the industry made money. Literature, in the way it appeared at these public readings, had no potential as a form of resistance to anything. ~ Sally Rooney

In social media marketing, average is no longer adequate. ~ Jay Baer

Marketing is the name we use to describe the promise a company makes, the story it tells, the authentic way it delivers on that promise. ~ Seth Godin

Unless the schools provide our children with a vision of human possibility that enlightens and empowers them with knowledge and taste, they will simply play their role in someone else's marketing schemes. Unless they understand deeply the sources of our democracy, they will take it for granted and fail to exercise their rights and responsibilities. ~ Diane Ravitch

Building on exhaustive research and probing into such diverse enterprises as textbook production and marketing, public education, and state-level politics, Adam R. Shapiro has situated the Scopes trial within a much broader context than any scholar before him. Trying Biology also demonstrates how ideologues have used differing interpretations of the Scopes trial to advance their agendas. By situating the trial within this much broader framework, the author has significantly enlarged our understanding of the conversations between religion and science in twentieth-century America. ~ Randall Balmer

Children are being adultified because our economy is depending on them to make purchasing decisions. So they're essentially the victims of a marketing and capitalist machine gone awry. ~ Douglas Rushkoff

The harder it is to do something, the harder it is to do it impulsively, so inconvenience helps us stick to good habits. There are six obvious ways to make an activity less convenient: Increase the amount of physical or mental energy required (leave the cell phone in another room, ban smoking inside or near a building). • Hide any cues (put the video game controller on a high shelf). • Delay it (read email only after 11:00 a.m.). • Engage in an incompatible activity (to avoid snacking, do a puzzle). • Raise the cost (one study showed that people at high risk for smoking were pleased by a rise in the cigarette tax; after London imposed a congestion charge to enter the center of the city, people's driving habits changed, with fewer cars on the road and more use of public transportation). • Block it altogether (give away the TV set). ~ Gretchen Rubin

Network selectively. Nothing says "business newbie" like shotgun networking. "You never know when someone might say yes" is marketing for dummies. Take the time to build a profile of your ideal customers, and target your networking activities to reach them. Speak to those who are already predisposed to want what you offer. Almost any profile is better than "anyone with a pulse." ~ Steve Pavlina

I got a number of very thoughtful responses to the email I sent out last night, most of which I don't have time to respond to right now. Thanks everyone for the encouragement, questions, criticism. Daniel's response was particularly inspiring to me and deserves to be shared. The resistance of Israeli Jewish people to the occupation and the enormous risk taken by those refusing to serve in the Israeli military offers an example, especially for those of us living in the United States, of how to behave when you discover that atrocities are being commited in your name. Thank you. ~ Rachel Corrie

In the Venn diagram of my life, my imagined personality and my real personality have never converged. Over email and text, though, I am given those few additional beats I need to be the better, edited version of myself. To ~ Julie Buxbaum

Because its purpose is to create a customer, the business has two and only two functions: Marketing and Innovation. Marketing and Innovation produce results. All the rest are costs. ~ Peter Drucker

The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation. ~ Seth Godin

Content is anything that adds value to the reader's life. ~ Avinash Kaushik