Branding Culture Quotes

When it comes to branding and the ever-changing social media phenomenon, you're not a mushroom. In other words, you shouldn't be kept in the dark and fed a pile of...well, you get the idea. ~ David Brier

Cookie cutters are for baking, not branding. ~ David Brier

Customers have a first moment when they discover your brand. If you were to look at it today with a fresh pair of eyes, in fact only through a pair of fresh customer eyes and witness your brand for the very first time, what would you see? What impression would make? Or fail to make? Would your brand blend in? Would it stand out? Would it be memorable, or the leading cause of amnesia amongst shoppers everywhere? Facing the truth of this and fixing it as needed will determine whether your brand thrives or merely stumbles along. ~ David Brier

So it comes down to scarcity, one product or service having qualities you won't find everywhere or ideally, anywhere. It's the job of every brand to seek that out as their standard, their stamp. ~ David Brier

Why do some brands grow explosively when others (that could be thriving) die a lonely and forgettable death? ~ David Brier

History is filled with inferior brands outselling superior ones thanks to better branding. Only superior branding has the power to overcome and reverse this (and superior products and services deserve superior branding). ~ David Brier

Evidently, one thing seems to have more value in direct proportion to whether or not we feel we have the freedoms, joys or conveniences of that thing. ~ David Brier

A great sports car that goes from 0-60 in 3.9 seconds is just a fact. To the wrong audience, it's irrelevant. But to the right audience, it's a passion. ~ David Brier

Every great brand goes back to a courageous individual who dared to say 'NO' to the status quo. ~ David Brier

Why is it there's no aisle in a grocery or department in a store or menu on a website for "average stuff" or "beige products"? FACT: People never got passionate about mediocre and average. While consumers and clients can find "best deals" and "natural foods" and "artisan goods," one doesn't find an aisle or a website menu tab offering "average stuff" without excelling in something (which might explain that while vanilla is necessary for the ice cream sundae, it's the hot fudge we all crave and talk about). ~ David Brier

The question is not how to get managers' emotional commitment but why manager's don't give it even if they like their company. ~ Stan Slap

Man is born to dream, to be enlightened, to connect and to be fulfilled. Managers are too. ~ Stan Slap

It becomes a question of 'How do we convey our differentiation instantaneously?' and drive a wedge between any apparent (or assumed) sameness in the marketplace. ~ David Brier

Brands are either built on reruns or coming attractions. The future has no road map while the past does. Creating a brand that blazes new trails can sometimes be bumpy but will also allow you to be the first to discover something new, something meaningful and something that makes others ask, "Why didn't we think of that?" Be very scared of "old tricks" and build a spirit of innovation. It's the "old tricks" that have the highest risk, not doing something bold. ~ David Brier

When the magic of the brand is truly felt by the workforce, it can be called brandful. ~ Julia Gometz

One of the West's singular migrations
from the Azores to California's Great Central Valley
is given faces and voices in Anthony Barcellos's new novel, Land of Milk and Money. Along with its triumphs, the Francisco family embodies the challenges to an immigrant family in a new land, including the often ignored difficulties posed by success and the loss of the old culture. A must read ... ~ Gerald Haslam

Sometimes there's a snobbery among literary types that these people don't really get it, but in a lot of ways they get it more than the literati. There's a culture in the background that they understand and know. They get that deeper level. ~ Irvine Welsh

I believe, with Gandhi, that we need to take an imaginative leap forward toward fresh and generous idealism for the sake of all humanity - that we neeed to renew this ancient wisdom of nonviolence, to strive for a disarmed world, and to create a culture of nonviolence. ~ Mairead Corrigan

Our culture has bred consumers and addicts. We eat too much, buy too much, and want too much. We set ourselves on the fruitless mission of filling the gaping hole within us with material things. Blindly, we consume more and more, believing we are hungry for more food, status, or money, yet really we are hungry for connection. ~ Vironika Tugaleva

As American culture changes, the scandal of Christianity is increasingly right up front, exactly where it was in the first century. The shaking of American culture will get us back to the question Jesus asked his disciples at Caesarea Philippi: "Who do you say that I am?" As the Bible Belt recedes, those left standing up for Jesus will be those who, like Simon Peter of old, know how to answer that question. Once Christianity is no longer seen as part and parcel of patriotism, the church must offer more than "What would Jesus do?" moralism and the "I vote values" populism to which we've grown accustomed. Good. ~ Russell D. Moore

These conversations went on and on with person after person. I stood literally amazed by the grace of God, not just upon one Christian passionate about sharing the gospel, but upon an entire community passionate about sharing the gospel. As I looked around, I observed a contagious culture of evangelism across the church. It is a culture of evangelism that is not ultimately dependent on events, projects, programs, and ministry professionals. Instead, it is a culture of evangelism that is built on people filled with the power of God's Spirit proclaiming the gospel of God's grace in the context of their everyday lives and relationships. ~ J. Mack Stiles

When culture is created in boardrooms with a panel of six or seven strategists for the masses to follow, to me that is no different than an aristocracy. It's not created from the people in the middle of the streets, so to speak. It is created from a petri dish for the sake of making money, and it is undermining the longevity of the culture. ~ Chuck D

The family is the simplest and smallest unit of society and the real fountain of culture. If this fountain remains pure, man's culture has promise. But if it becomes polluted, all the rest will turn to dust and ashes, since the home is the foundation of the entire social structure. ~ Henry R. Van Til

When we championed trash culture we had no idea it would become the only culture. ~ Pauline Kael

But people are not butterflies, right.
People are, well, more important than butterflies.
We have opposable thumbs, hello.
You can't possibly compare the sanctity of a human's life with that of a butterfly. In our culture you can and, indeed, must quantify sanctity, and butterflies have less than people. ~ Inga Muscio

Business is the economic engine of our Western culture, and if it could be transformed to truly serve nature as well as ourselves, it could become essential to our rescue. ~ Karl-Henrik Robert

The second way of finding a meaning in life is by experiencing something - such as goodness, truth and beauty - by experiencing nature and culture or, last but not least, by experiencing another human being in his very uniqueness - by loving him. ~ Viktor E. Frankl

Find a target. Know where your influence is heading towards. Find out those who will be interested in what you do and "why". Now work hard to answer the question "why? ~ Israelmore Ayivor

The war against Vietnam is only the ghastliest manifestation of what I'd call imperial provincialism, which afflicts America's whole culture-aware only of its own history, insensible to everything which isn't part of the local atmosphere. ~ Stephen Vizinczey

Slavery is the parent of ignorance, and ignorance begets a whole brood of follies and vices; and every one of these is inevitably hostile to literary culture. ~ Hinton Rowan Helper

There's a strange lack of knowledge about the role of drag queens in our culture. I attribute this to the appalling state of our country's education system. Others might blame an utter lack of interest. Who am I to judge? ~ Josh Kilmer-Purcell

All objects, all phases of culture are alive. They have voices. They speak of their history and interrelatedness. And they are all talking at once! ~ Camille Paglia

Watchman, what of the night? So many victims in so many places need help. We need, above all, to be shaken out of our indifference - the greatest source of danger in the world.
For, remember: the opposite of love is not hate but indifference. The opposite of faith is not arrogance by indifference; the opposite of culture is not ignorance but indifference; the opposite of art is not ugliness but indifference. And the opposite of peace is indifference to both peace and war - indifference to hunger and persecution, to imprisonment and humiliation, indifference to torture and persecution. ~ Elie Wiesel

There's real potency in metal. Metal fans love metal as if it's a nation they would fight for. It's not diluted by pop culture. ~ Feist

When the wrath of God is revealed in the world, it is revealed as God "lets go" of a culture, ~ Douglas Wilson

The bastard form of mass culture is humiliated repetition ... always new books, new programs, new films, news items, but always the same meaning. ~ Roland Barthes

So here's what I want you to do, God helping you: Take your everyday, ordinary life - your sleeping, eating, going-to-work, and walking-around life - and place it before God as an offering. Embracing what God does for you is the best thing you can do for him. Don't become so well-adjusted to your culture that you fit into it without even thinking. Instead, fix your attention on God. You'll be changed from the inside out. Readily recognize what he wants from you, and quickly respond to it. Unlike the culture around you, always dragging you down to its level of immaturity, God brings the best out of you, develops well-formed maturity in you. ~ Eugene H. Peterson

Cultures that don't laugh at themselves are cults. ~ Paul Buchheit

When you start paying attention to diversity, you notice it (and notice its absence!). And based on the culture of your upbringing and the culture of your organization, you may or may not be primed to think consciously about innovation. ~ David Livermore

Our ancient sources of wisdom call on human beings to rise to their highest capacity and behave in extraordinarily open and generous ways to one another, under difficult circumstances to transcend differences and create understanding across all barriers of convention and fear. This wisdom is fragile as our environment is fragile, threatened by an overwhelming material culture. I believe in a spiritual ecology. In today's world, Judaism and Tibetan Buddhism and other wisdom traditions are endangered species. ~ Rodger Kamenetz

Al Jazeera should understand the societies, should understand the culture of the civilisation, should understand the dynamics of the societies, should be part of this understanding; and on the other level, Al Jazeera should concentrate on the margin rather than the centre. It means that Al Jazeera should be close to the public. ~ Wadah Khanfar

There is a dependence in the region that breeds a culture of defeatism, ~ Stephen Harper

Culture makes lies plausible through exposure to time. It makes prejudice seem like physics intergenerationally. It is therefore the most dangerous opponent of philosophy, because it feels the most credible to the average person. ~ Stefan Molyneux

The devolution of American culture takes another great step forward ~ Michael Chabon

I'm saying, let's learn to reacquire a respect for the power of guns. This culture is so indifferent and disrespectful of guns that we should be terrified. ~ Christopher McQuarrie

I just felt being part of my peer group so strongly. I was immersed in teen culture, but not taken in by it. ~ S.E. Hinton

True Christianity cuts across all other religions and creates its own culture. ~ Dr. J. Otis Yoder

There is no faster way to garner the lasting respect of employees, partners, and consumers than to become the embodiment of an ideal. ~ Gregory V. Diehl

With relentless selectivity, the Communist machine has winnowed out the grain and retained only the chaff of Western culture. ~ Richard Crossman

The Millennials, as a result, are less likely to be divided or even torn asunder by the culture wars of the boomer generation. They will live naturally with diversity. They will accept a more activist government. They will be more attuned to environmental needs. All this points in the direction of the mindful economy, if the healing strengths of the Millennial generation's tolerance and optimism are mobilized for collective political action. What, ~ Jeffrey D. Sachs

The United States finds itself with forces of reaction. Do I have to demonstrate this? The Taliban's annihilation of music and culture? The enslavement of women? ~ Christopher Hitchens

Fake it. We know you can do that. We've seen your sex tape. ~ Bill Maher

Imagine what our culture would be like if Americans sold ideas, words, and books with the same creativity we use to sell designer jeans, shampoo, and rock stars. Why, we might end up with people whos attention span for the printed word is longer than the time it takes to read a T-shirt. ~ Jim Trelease

When we gather, we are responding to a call to worship; that call is an echo and renewal of the call of creation to be God's image bearers for the world, and we fulfill the mission of being God's image bearers by undertaking the work of culture making. ~ James K.A. Smith

It has to be absolutely believable. It's also going between images and scenes with nudity and sexuality that would be seen, in conventional terms, as kind of sexually exciting. It's up against things that are much more medical and gynecological, and notoriously we, as a culture and a society, have some issues with that kind of thing. ~ Michael Sheen