Steve Woodruff Famous Quotes
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What we offer needs to be a clear and obvious fit for our customers. We need to help others envision exactly what they're buying - in concrete terms.
Your network is the new professional safety net.
There are ten thousand opportunities on the horizon. The pie keeps growing and, in a rapidly evolving marketplace, white spaces and blue oceans will continue to surround us.
Stories connect us at a human level that factual statements and logical arguments can't possibly match.
The buyer is always tuned in to one radio station: WIIFM (What's In It For Me). The rest is filtered out as noise.
